Plaid Notebooks
"We've been working on a couple of really cool projects to launch House of Plaid, our soon to be limited edition design goods site.
Today, we suffered a minor setback, and discovered something icky about Moleskine brand sketchbooks. We had commissioned custom linoleum block Plaid artwork, to be printed on Moleskine sketchbooks. There would only be 50 pieces of this wonderful object ever made.
As our artist put together the order with her Moleskine distributor to complete our project, she was informed that Moleskine "does not allow for the resale of customized merchandise unless approved by the manufacturer. Once approved they have their own company that you must use that does commercial printing (but not letterpress/fine art printing)".
Sucks. For us, yes - but the bigger picture is that Moleskine, possibly the coolest brand of notebooks that I've used religiously up until today - doesn't understand current art culture..."
House of Plaid
Image: © 2007 Plaid
Related link: Custom and limited edition Moleskine











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Bill Webb; self-described "old guy, Buddhist agnostic, recovering drunk, birder, writer, cat lover, husband, dad, son, brother, photographer describes his tools of the trade:







Despite my recent grumblings about the paper quality of Moleskines, I’m pleased enough with the design to have a few in my current rotation. I’m embarrassed by how many notebooks I have started right now, each with its own dedicated purpose, at least vaguely. The one that I’m most intrigued by as a project is the Moleskine City Notebook for San Francisco. The idea is simple: they provide the basic ingredients of a city guide, the rest is essentially blank.







INVESTIGATIVE REPORTING
FEATURE WRITING
"We felt that it was important for our brand to connect with the blog world," says Fabio Rosciglione, vice-president of marketing and sales, via phone from the Milan-based office of Modo&Modo, itself owned by SG Capital, which bought it for €66 million ($89.3 million) in 2006. "This is a new kind of marketing policy and we wanted to be a part of it: These blogs are a way to connect the worldwide community to the brand through both the collection of notebooks and the Web."




CALLING ALL ARTISTS!
meagensphotos says:



To launch its new U.S. City Notebooks, Moleskine has given 70 blank books to some of the world's most creative artists, architects, film directors, graphic designers, illustrators, and writers connected to New York to fill up with their daily journeys and life experiences. These notebooks will be on display at the ADC Gallery, with a special preview on May 20, during the International Contemporary Furniture Fair. The project will support Lettera 27, a non-profit organization whose mission is to defend the right to literacy and education in the world's most deprived areas.

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